11.18.2009

How not to ship a bottle of wine

Take a goowined look. Yes, the grotesque image before you is a bottle of wine, just unpacked from a box of press samples I received this morning. The picture says it all – a case study in why the wine business should do away with Styrofoam once and for all. Not only is Styrofoam tough to recycle but it almost always breaks apart, leaving its droppings on bottles, hands, clothes, kitchen counters, floors and wherever the wines it contains are unpacked. It’s also so very ‘80s. May we suggest an easily available alternative that most in the business have already embraced? It’s called cardboard.

No comments:

Post a Comment