Swirls: following up on the bubble wars

Since writing an initial piece on the continuing battle over the use of “Champagne” as a generic name for sparkling wine, I looked more deeply into the issue for my monthly Reuters column that came out today. Among other things, I explore whether a U.S. government restriction on misusing Champagne and other place names on labels also applies to advertising, and I interview a sparkling wine producer on his rationale for using “Champagne” on his outdoor signs. Read the full story.  And let me know what your thoughts are on the issue.

del.icio.us Tags: Sparkling wine labeling,Champagne,Champagne Bureau,Duck Walk Vineyards,Edward Deitch Reuters,Edward Deitch,Sonia Smith,Art Resnick,Long Island wine,Wine labeling