8.10.2010

Swirls: the top imported wines for quality and value – consumers and the wine trade weigh in

In terms of wine quality, which countries stand out the most to consumers? The question was put to more than 600 winwineopinionse consumers in a survey by Wine Opinions, an Internet-based research firm. Wines were divided into four categories: whites/rosés under $20, reds under $20 and reds in the $20 to $50 range. The results:

  • When it comes to under-$20 whites and rosés, more consumers rated the wines of Germany, New Zealand, France and Italy “outstanding” than those of other countries.
  • For reds under $20, the wines of Italy, France, Spain and Argentina came out on top.
  • For reds in the $20 to $50 range, France and Italy got the highest marks, with each rated outstanding by fully two-thirds of consumers, while roughly half gave the reds of Spain, Australia   and Argentina top marks.

What countries do best when it comes to value? Wine Opinions put that question to more than 200 members of the wine trade.

  • For whites and roses under $20, the leaders were Argentina, Spain, Chile and Portugal. Despite a lot of lower-priced Australian whites on the market, Australia was at the bottom of the value chart in this category.
  • When it comes to reds under $20, Argentina led the way, followed closely by Spain and Chile. Italy and France were somewhat lower.
  • As for more expensive red wines, those priced at $20 to $50, Spain, Argentina, Italy and Chile were the value leaders. All were  considered “good” or “outstanding” in this regard by about three quarters or more of the respondents. France’s rating was relatively low, at 59 percent, “an indication of the difficulty France is having in this price category,” according to Wine Opinions’ analysis of the results.

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